+ CREATIVE +

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In this concept we wanted to create a manifesto like no other. We came up with a visual style and look that speaks deeply to the intangibles, highlight key benefits, and inspire massive excitement. Our focus was to combine very filmic Live-Action footage, with complex CGI/VFX and follow the journey of three industry disrupters (Medical, Industrial, and Automobile professionals). They discover a "high level" facility (an abandon warehouse), where the latest tech will be on display on simple yet out-of-this-world pillars.

Each pillar will display a holographic image of a part which will transform into a tangible object. There will be several glass panels hanging in the background where graphics will be projected and serve as a visual tool to guide the story and connect each industry.

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+ CREDITS +

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Agency: PIA Agency

Director: Garrett Marks

Art Director: James Camanyag

Producer: Cyrus Gladstone

Editor:Ryan Baechel

Production Company: Zion Films CO

CYPHER - Direction/Conceptual Development & Design/Animation/VFX/Post-Production

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